Author Archive for John Collingwood
John Collingwood has been in the drinks industry for over 13 years. Starting his career in the original Living Room, Manchester in 1999; then moving to the other side of the bar working in Bacardi Brown Forman Brands for 6 years and before leaving to set up his own company www.wanttoimpress.com in 2009.
John Collingwood: Beans on toast anyone?
How can we get customers to increase their personal portfolio of drinks?
John Collingwood: Commercial Suicide or Commercial Genius?
Last week Chivas Brothers announced that there was going to be: “a new look for its Plymouth gin brand, re-positioning it above Beefeater 24, as a “super premium-plus”.
John Collingwood: The Humble Bartender?
John Colligwood asks – Why is it that there is such a wide gap between the salary of a Head Chef & Mixologist?
John Collingwood: The Resurgence of the Blue Cocktail
The colour blue has affiliation with a lot of my childhood memories: raspberry flavoured super sour sweets and ice pops, and could go a long way into explaining why I have such a love for Daiquiris on the sour side.
