Category : Learning and Competition Prep
Named, as you might expect, for Mr Thomas, the JERRY platform aims to provide a learning resource that bartenders can access on any internet-connected device.
There are three main types of spoons used behind the bar but which one is historically considered the ‘bar spoon’?
What is brand advocacy, and how can it help you win more cocktail competitions?
How can a competitor impart brand knowledge without saying the same thing as everyone else?
The strainer is held in high regard by two types of professional: bartenders and colonic nurses.
Why are memories evoked by smell so powerful?
Words like petrichor, which encapsulate a sensation or feeling, can serve as emotive cocktail names, as well as inspiring new recipes.
BarLifeUK talk to Jamie Jones about preparing a World Class entry, and how the competition has changed his career